WHO WE ARE
Cavelle is an events label based in London and Boston.
We were built on sold-out house music events across the United States and Europe. Cavelle is the next chapter: a label with a footprint in several cities, made for a clientele that moves between markets.
The standard has been the same from the start: a controlled room, attention to detail, and nights worth flying in for.
MADRID IS THE CITY WE OPEN EUROPE WITH.
THE AUDIENCE
Our client base travels for the event: they book tables, come in groups, and come back.
THEY BOOK TABLES. THEY BRING GROUPS. THEY SPEND.
Thanksgiving weekend is the year's biggest peak in international travel: guests from the US, Mexico and the UK converge in Europe that weekend.
For Ištar: an influx of international clients booking tables the weekend of November 27–28. Cavelle manages the bookings in advance.
Ištar is already the best room in Madrid. We're not here to change that.
Ištar already leads Afro House in Madrid: it's exactly the sound Cavelle works in.
Cavelle adds one thing: an international crowd that books tables and spends, delivered through our network across the US, Mexico and Europe.
The branding is light: the Cavelle logo on table cards, wristbands and social content. The venue stays Ištar.
The result: an influx of international clients, Cavelle coordinating the international promotion, and the table structure Ištar proposes.
WHAT CAVELLE BRINGS TO THE TABLE
CONCEPT
STRUCTURE AND MINIMUMS AT IŠTAR'S PROPOSAL.
MARKETING & PROMOTION
CAVELLE ISN'T LOOKING FOR A ONE-NIGHT RENTAL.
We're looking for a partner in Madrid, and the conversation starts with Ištar.
Cavelle brings the audience and the international promotion. Ištar provides the room.
The result: a Thanksgiving night with international clientele, a closed guest list, and the table structure Ištar proposes. If the night works, Madrid becomes a fixture on Cavelle's calendar.
Let's talk.
cavellebookings@gmail.com · +34 679 34 00 92 · @cavellecollective